With the vision to become the world’s most reliable and innovative manufacturer and solution provider in the industry, Ratnadeep Metal & Tubes provides end-to-end solutions in engineering and manufacturing products in the high value-added market. Today, it serves a variety of sectors, such as petrochemicals, chemical plants, fertilizer plants, power plants, nuclear plants, automotive, and aerospace.In an exclusive interview with Tube & Pipe India, Mr. Bharat Sanghavi, M.D. & CEO, and Mr. Jaimik Sanghavi, Director, Ratnadeep Metal & Tubes Ltd. talk about its stainless steel segment and the aim to become the preferred supplier of stainless steel seamless tubes and U-tubes on a global scale.
Tube & Pipe India: Can you describe your company’s journey since its establishment?
Bharat Sanghavi: Founded in 2004, Ratnadeep Metal & Tubes has become a leading manufacturer of stainless steel, carbon steel, and alloy steel pipes and tubes, offering both seamless and welded options. We have steadily enhanced our capacity, production, and testing facilities to serve a diverse range of industries and sectors.
Jaimik Sanghavi: Ratnadeep Metal & Tubes boasts a robust infrastructure and a team of highly qualified engineers who are committed to producing high-quality products in a professionally managed environment. We prioritize transparency and believe in fostering long-term business relationships with our customers.
Today, we serve a variety of sectors, such as petrochemicals, chemical plants, fertilizer plants, power plants, nuclear plants, automotive, and aerospace. Each of these sectors is of utmost importance to us. Owing to our high-quality products and time delivery, we have steadily built goodwill and a strong reputation in the industry.
TPI: Please elaborate on the product range you cater.
BS: We manufacture stainless steel seamless tubes and U-tubes, stainless steel seamless pipes, stainless steel welded tubes/ pipes and U-tube, stainless steel seamless tube instrumentation, carbon steel and alloy U tubes, carbon steel and alloy seamless pipes, carbon steel seamless precision, fuel injunction, and hydraulic tubes and pipes, titanium welded and seamless tube. Our product is a combination of quality, reliability and compliance.
TPI: What is the USP of Ratnadeep Metal & Tubes that gives it an edge over its competitors?
JS: Our in-house manufacturing and testing capabilities across various metallurgies and size ranges provide us with a competitive advantage, allowing us to serve a diverse clientele effectively. Our team of highly skilled and experienced employees is dedicated to delivering effective solutions to our clients. Our consistent quality and timely delivery are key factors in securing repeat business. Over the years, we have earned appreciation from major domestic and international end users, engineering firms, and fabrication companies for our contributions to the sector.
TPI: How are you positioned in the stainless steel segment?
BS: We offer two primary products: stainless steel and carbon steel. In the domestic market, 60% of our business is focused on stainless steel, while 40% is exports. Europe and the Middle East are the key markets for our stainless steel products outside India. Our goal is to become the preferred supplier of stainless steel seamless tubes and U-tubes on a global scale.
TPI: Do you see the need for any policy intervention to boost the steel segment?
JS: There are several policies concerning steel that require the government’s attention. In particular, certain types of steel are neither melted nor produced in India. We believe the government should recognize the needs of the steel industry and support the production or melting of these specialized steels domestically. This would reduce our reliance on imports and enable Indian companies to manufacture special grades like nickel alloys, which hold significant potential in future markets.
TPI: What strategies do you employ to maintain brand visibility?
BS: Growth cannot be achieved without an adequate marketing strategy. We have established our presence in the global market through a foundation of trust, transparency, and adaptability. By prioritizing customer needs and consistently delivering tailored solutions, we’ve steadily built a strong reputation and earned our place in the industry over the years.
TPI: Please shed light on the industries catered by you.
JS: Our products find their application in a wide range of industries including oil & gas, petrochemicals & refineries, power plants and chemical fertilizers. We also serve the automotive, LNG, fertilizer, pharmaceutical and defence industries. Additionally, we cater to the pulp & paper, textiles, aerospace, and mechanical industries.
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TPI: Please shed some light on the state of the industry, in terms of challenges and opportunities.
JS: Challenges are inevitable in any industry. Geopolitical factors, such as the Russia-Ukraine war, have led to the cancellation of many projects in Europe, contributing to a broader economic slowdown across the continent. However, the rise of electric vehicles is creating new opportunities for our sector. Additionally, innovations like the development of hydrogen pipelines are emerging as key industry focus, driving growth and transformation in the market.
TPI: How is sustainability influencing your brand identity, and what specific measures do you implement to uphold these values?
BS: Ratnadeep Metal & Tubes uses sustainable green energy to power its manufacturing facilities, significantly reducing our carbon footprint and supporting environmental responsibility. By utilizing renewable energy sources and eco-friendly alternatives, we are committed to sustainable practices. This integration of green energy helps create a cleaner, healthier environment for future generations while also improving operational efficiency and lowering energy costs.
TPI: What is your company’s vision over the next five years? How would you realize it?
JS: Over the years, we want to be a global leader in providing end-to-end solutions in engineering and manufacturing products in the high value-added market. Our vision is to continue to improve our products, processes and services through the application of technological and innovative solutions. We aim to take technology to new levels in order to meet the changing needs of our customers. We push ourselves to do our best for manufacturing the finest tubes and pipes across the globe.